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Multi-Award-Winning Transformational Executive and Career Coach, Educator, and Author of The Success Trap
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![Anatomy of a career and how to avoid confusion [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_967490eded3f468b909b4fed20f91bee~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/d29dd9_967490eded3f468b909b4fed20f91bee~mv2.webp)
![Anatomy of a career and how to avoid confusion [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_967490eded3f468b909b4fed20f91bee~mv2.jpg/v1/fill/w_292,h_292,fp_0.50_0.50,q_90,enc_avif,quality_auto/d29dd9_967490eded3f468b909b4fed20f91bee~mv2.webp)
Anatomy of a career and how to avoid confusion [Wise Wednesdays]
As a first year medical student, a rite of passage was to attend anatomy classes and dissect a human body. We learned how a body is put...
Amina Aitsi-Selmi
May 8, 20243 min read
![Don’t get too involved with your ‘purpose’ [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_db9660ec8b824a09974fa09f00681e4c~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/d29dd9_db9660ec8b824a09974fa09f00681e4c~mv2.webp)
![Don’t get too involved with your ‘purpose’ [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_db9660ec8b824a09974fa09f00681e4c~mv2.jpg/v1/fill/w_292,h_292,fp_0.50_0.50,q_90,enc_avif,quality_auto/d29dd9_db9660ec8b824a09974fa09f00681e4c~mv2.webp)
Don’t get too involved with your ‘purpose’ [Wise Wednesdays]
There’s purpose with a big P and little p. Big P purpose? You’re here as a unique expression of conscious life. No one knows, how it...
Amina Aitsi-Selmi
May 1, 20243 min read
![Career crisis as a path to liberation [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_56765d9fbfcb4542a406fb71c4de57ec~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/d29dd9_56765d9fbfcb4542a406fb71c4de57ec~mv2.webp)
![Career crisis as a path to liberation [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_56765d9fbfcb4542a406fb71c4de57ec~mv2.jpg/v1/fill/w_292,h_292,fp_0.50_0.50,q_90,enc_avif,quality_auto/d29dd9_56765d9fbfcb4542a406fb71c4de57ec~mv2.webp)
Career crisis as a path to liberation [Wise Wednesdays]
It’s impossible to have a 21st century career without facing a crisis at some point. The research which I discuss in The Success Trap...
Amina Aitsi-Selmi
Apr 25, 20242 min read
![Inspiration from a London Plane tree [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_c486365f4e454776ae1ffab0f2073af9~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/d29dd9_c486365f4e454776ae1ffab0f2073af9~mv2.webp)
![Inspiration from a London Plane tree [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_c486365f4e454776ae1ffab0f2073af9~mv2.jpg/v1/fill/w_292,h_292,fp_0.50_0.50,q_90,enc_avif,quality_auto/d29dd9_c486365f4e454776ae1ffab0f2073af9~mv2.webp)
Inspiration from a London Plane tree [Wise Wednesdays]
This week, I just want to share the beauty of a tree on a spring day with you. Why? Because nature reveals the answers to your biggest...
Amina Aitsi-Selmi
Apr 17, 20242 min read
![Another view on overwhelm [Hyper-roles]](https://static.wixstatic.com/media/d29dd9_626f915cf74242119e3c98500e6619c5~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/d29dd9_626f915cf74242119e3c98500e6619c5~mv2.webp)
![Another view on overwhelm [Hyper-roles]](https://static.wixstatic.com/media/d29dd9_626f915cf74242119e3c98500e6619c5~mv2.jpg/v1/fill/w_292,h_292,fp_0.50_0.50,q_90,enc_avif,quality_auto/d29dd9_626f915cf74242119e3c98500e6619c5~mv2.webp)
Another view on overwhelm [Hyper-roles]
Sometimes I completely understand what my clients say e.g. I’m leading an intergovernmental, multi-stakeholder funding initiative on...
Amina Aitsi-Selmi
Apr 15, 20243 min read
![8 years in business, 8 highlights, 8 insights. [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_2633bb0e8cd34669b3dcb2720a474dc0~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/d29dd9_2633bb0e8cd34669b3dcb2720a474dc0~mv2.webp)
![8 years in business, 8 highlights, 8 insights. [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_2633bb0e8cd34669b3dcb2720a474dc0~mv2.jpg/v1/fill/w_292,h_292,fp_0.50_0.50,q_90,enc_avif,quality_auto/d29dd9_2633bb0e8cd34669b3dcb2720a474dc0~mv2.webp)
8 years in business, 8 highlights, 8 insights. [Wise Wednesdays]
[Happy Eid if you are celebrating this week! May the fruit of your spiritual work nourish the world.] It was the summer of 2014. I was...
Amina Aitsi-Selmi
Apr 10, 20243 min read


Lazy vs liberated
An excellent article came out in praise of the “Soft Life” explaining why ‘millennials are quitting the rat race”. While hard work once...
Amina Aitsi-Selmi
Apr 9, 20242 min read
![Are you a CROP? [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_a3167b539f1e495fa914a0904d518182~mv2.png/v1/fill/w_250,h_250,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/d29dd9_a3167b539f1e495fa914a0904d518182~mv2.webp)
![Are you a CROP? [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_a3167b539f1e495fa914a0904d518182~mv2.png/v1/fill/w_292,h_292,fp_0.50_0.50,q_95,enc_avif,quality_auto/d29dd9_a3167b539f1e495fa914a0904d518182~mv2.webp)
Are you a CROP? [Wise Wednesdays]
So it’s been an intense week at the unconference. Believe it or not, it’s easier to go to a structured conference and consume than to an...
Amina Aitsi-Selmi
Apr 3, 20242 min read
![I didn’t go to my PhD graduation, but I couldn’t miss this. [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_d99fbf4a5d3f45afb16228e9deb57b91~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/d29dd9_d99fbf4a5d3f45afb16228e9deb57b91~mv2.webp)
![I didn’t go to my PhD graduation, but I couldn’t miss this. [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_d99fbf4a5d3f45afb16228e9deb57b91~mv2.jpg/v1/fill/w_292,h_292,fp_0.50_0.50,q_90,enc_avif,quality_auto/d29dd9_d99fbf4a5d3f45afb16228e9deb57b91~mv2.webp)
I didn’t go to my PhD graduation, but I couldn’t miss this. [Wise Wednesdays]
At the time of my PhD completion, I felt somewhat jaded. I'd had enough of jumping through hoops and needed something else. But after...
Amina Aitsi-Selmi
Mar 20, 20242 min read
![Are you playing hide and seek with yourself? [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_757df902a0a64b4c8d3e8560dd8e079d~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/d29dd9_757df902a0a64b4c8d3e8560dd8e079d~mv2.webp)
![Are you playing hide and seek with yourself? [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_757df902a0a64b4c8d3e8560dd8e079d~mv2.jpg/v1/fill/w_292,h_292,fp_0.50_0.50,q_90,enc_avif,quality_auto/d29dd9_757df902a0a64b4c8d3e8560dd8e079d~mv2.webp)
Are you playing hide and seek with yourself? [Wise Wednesdays]
I was on a silent meditation retreat at home this weekend and an old insight occurred to me again in a new way: we play little games with...
Amina Aitsi-Selmi
Mar 13, 20242 min read
![How to turn your dreams into reality: entelechy [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_d8f0982843604cd9b556cc048553bba3~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/d29dd9_d8f0982843604cd9b556cc048553bba3~mv2.webp)
![How to turn your dreams into reality: entelechy [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_d8f0982843604cd9b556cc048553bba3~mv2.jpg/v1/fill/w_292,h_292,fp_0.50_0.50,q_90,enc_avif,quality_auto/d29dd9_d8f0982843604cd9b556cc048553bba3~mv2.webp)
How to turn your dreams into reality: entelechy [Wise Wednesdays]
We had a wonderful co-creative intensive at Expand Your Impact and got square into how to close the gap between what you want and what...
Amina Aitsi-Selmi
Mar 6, 20245 min read
![Why I invite my readers to unsubscribe. [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_0bf86c2a41e14c22986256ffcde23360~mv2.jpeg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/d29dd9_0bf86c2a41e14c22986256ffcde23360~mv2.webp)
![Why I invite my readers to unsubscribe. [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_0bf86c2a41e14c22986256ffcde23360~mv2.jpeg/v1/fill/w_292,h_292,fp_0.50_0.50,q_90,enc_avif,quality_auto/d29dd9_0bf86c2a41e14c22986256ffcde23360~mv2.webp)
Why I invite my readers to unsubscribe. [Wise Wednesdays]
Why I invite you to unsubscribe. [Wise Wednesdays] [Update: Expand Your Impact sold out over the weekend. We're delighted with the...
Amina Aitsi-Selmi
Feb 29, 20242 min read
![Barbie, the patriarchy and the joy of creating yourself and your world [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_6c2b718c17ef4ab4957282a1d186da93~mv2.jpeg/v1/fill/w_445,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/d29dd9_6c2b718c17ef4ab4957282a1d186da93~mv2.webp)
![Barbie, the patriarchy and the joy of creating yourself and your world [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_6c2b718c17ef4ab4957282a1d186da93~mv2.jpeg/v1/fill/w_292,h_164,fp_0.50_0.50,q_90,enc_avif,quality_auto/d29dd9_6c2b718c17ef4ab4957282a1d186da93~mv2.webp)
Barbie, the patriarchy and the joy of creating yourself and your world [Wise Wednesdays]
Barbie, the patriarchy and the joy of creating yourself and your world So I finally watched it. One of the top 10 films of 2023… Let’s...
Amina Aitsi-Selmi
Feb 21, 20242 min read
![When would NOW be a good time? Breaking through procrastination [Wise Wednesdays]](https://i.ytimg.com/vi/8exFEa8trMo/maxresdefault.jpg)
![When would NOW be a good time? Breaking through procrastination [Wise Wednesdays]](https://i.ytimg.com/vi/8exFEa8trMo/maxresdefault.jpg)
When would NOW be a good time? Breaking through procrastination [Wise Wednesdays]
When would NOW be a good time? Breaking through procrastination [Wise Wednesdays] Ever thought ‘I don’t know why I procrastinated so long...
Amina Aitsi-Selmi
Feb 14, 20244 min read
![Navigating Career Uncertainty: Ikigai revisited [Wise Wednesdays]](https://i.ytimg.com/vi/R4cpa706xqg/sddefault.jpg)
![Navigating Career Uncertainty: Ikigai revisited [Wise Wednesdays]](https://i.ytimg.com/vi/R4cpa706xqg/sddefault.jpg)
Navigating Career Uncertainty: Ikigai revisited [Wise Wednesdays]
It was a true pleasure to be part of the UCL Climate Change and Health Panel for the 8th year. I feel the conversations are getting...
Amina Aitsi-Selmi
Feb 7, 20243 min read
![Why you should ‘sell’ yourself and how [Wise Wednesdays]](https://i.ytimg.com/vi/a1b8L-gFeks/maxresdefault.jpg)
![Why you should ‘sell’ yourself and how [Wise Wednesdays]](https://i.ytimg.com/vi/a1b8L-gFeks/maxresdefault.jpg)
Why you should ‘sell’ yourself and how [Wise Wednesdays]
Of course, there’s nothing you ‘should’ do. You’re in control of your choices. But here's a question: when you die, how much of yourself...
Amina Aitsi-Selmi
Jan 31, 20242 min read
![The sweet spot between utopia and cynicism [Wise Wednesdays]](https://i.ytimg.com/vi/Nomov60tT3c/maxresdefault.jpg)
![The sweet spot between utopia and cynicism [Wise Wednesdays]](https://i.ytimg.com/vi/Nomov60tT3c/maxresdefault.jpg)
The sweet spot between utopia and cynicism [Wise Wednesdays]
The sweet spot between utopia and cynicism [Wise Wednesdays] Uncertainty is hard to be with. That’s why resilience is so elusive (it...
Amina Aitsi-Selmi
Jan 24, 20243 min read
![Liberate Your Relationships: 4 Ways to Soothe Negative Judgments [Wise Wednesdays]](https://i.ytimg.com/vi/PAZW-ya8wcQ/maxresdefault.jpg)
![Liberate Your Relationships: 4 Ways to Soothe Negative Judgments [Wise Wednesdays]](https://i.ytimg.com/vi/PAZW-ya8wcQ/maxresdefault.jpg)
Liberate Your Relationships: 4 Ways to Soothe Negative Judgments [Wise Wednesdays]
Ever caught yourself dwelling on negative thoughts about someone? Maybe they did something upsetting, or you disagreed in some way....
Amina Aitsi-Selmi
Jan 17, 20242 min read
![Steadiness in all things: true resilience in 2024 [Wise Wednesdays]](https://i.ytimg.com/vi/YD-rIFGc1Kw/maxresdefault.jpg)
![Steadiness in all things: true resilience in 2024 [Wise Wednesdays]](https://i.ytimg.com/vi/YD-rIFGc1Kw/maxresdefault.jpg)
Steadiness in all things: true resilience in 2024 [Wise Wednesdays]
Happy New Year! There’s a lot of talk about resilience these days but what does it mean exactly? McKinsey calls it “resilience in a...
Amina Aitsi-Selmi
Jan 10, 20242 min read
![How to be happy in relationships [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_93091366d6a544cea681f45737f46316~mv2.png/v1/fill/w_445,h_250,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/d29dd9_93091366d6a544cea681f45737f46316~mv2.webp)
![How to be happy in relationships [Wise Wednesdays]](https://static.wixstatic.com/media/d29dd9_93091366d6a544cea681f45737f46316~mv2.png/v1/fill/w_292,h_164,fp_0.50_0.50,q_95,enc_avif,quality_auto/d29dd9_93091366d6a544cea681f45737f46316~mv2.webp)
How to be happy in relationships [Wise Wednesdays]
We expect too much and too little from our relationships. One of the most important lessons I’ve learned is that: relationships don’t...
Amina Aitsi-Selmi
Dec 27, 20232 min read
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